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New National Study

AI & Child Safety: Mothers' Views on a Rising Influence in Kids' Lives

In-Depth
January 16, 2026

A National Study of Artificial Intelligence in Children’s Lives Across Home, School, and Social Contexts: Mothers Assess Risks, Transparency, and Safeguards. Conducted in collaboration with researchers at the University of Chicago and University College London, including Dr. Dana Suskind and Dr. Kaitlyn Regehr, this nationally representative study pairs survey data with open-ended responses to capture mothers’ firsthand observations, concerns, and expectations as AI becomes increasingly embedded in children’s learning, play, and social interactions.

  • Overwhelming majority of U.S. mothers support strong guardrails or limits for children: Only 6% believe AI is a net positive force and that children should simply “learn to use it.”
  • Mothers’ concerns are concentrated and consistent: more than half report concern about child exposure to unsafe or inappropriate content, confusion between human- and AI-generated interactions, and behavioral or social–emotional impacts.
  • A substantial transparency gap exists: 80% of U.S. mothers do not feel confident they understand how their child’s data are collected or used by AI systems, and 11% did not know data were being collected at all.
  • AI exposure is already institutionalized: children are encountering AI across home, school, and social environments—including widespread use on school-issued devices—often through platforms parents did not actively choose or can easily opt out of.
  • 25% of mothers of children ages 8–12 report that their child uses AI to accomplish tasks such as thinking, organization, and planning – functions that are central to the development of executive skills during this critical period of brain maturation.
  • Across political ideology, education level, and region, mothers overwhelmingly call for enforceable safeguards, including clear disclosure when children interact with AI, age-appropriate design, limits on data collection and use, and institutional accountability that does not rely on parental vigilance alone.
Comprehensive data tables, full methodology documentation, and researcher briefings are available to institutional partners, journalists, and credentialed researchers. Request a briefing below.

Topics

Insights across the core issues shaping families’ daily lives.

Family Finances

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Tech Safety & AI

Mothers believe tech platforms intentionally hook kids — and want guardrails now.

84% say social media algorithms “intentionally hook children.”

81% support mandatory safety-by-design standards.

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Education

Schools feel less safe, less responsive, and more stressful.

69% of mothers worry their child’s school is not emotionally safe.

63% say bullying incidents are ignored or inconsistently addressed.

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Healthcare Access

Healthcare costs destabilize families and delay needed care.

78% of mothers delayed care due to cost last year.

60% say premiums + deductibles cause ongoing stress.

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Tech Safety & AI

The cost of raising a family has become unsustainable.

Childcare causes financial insecurity in over half of U.S. families.

83% say grocery prices are a weekly hardship.

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Food Safety & Nutrition

Mothers feel alone in navigating food safety and misleading labels.

77% believe food companies mislead parents.

67% worry about chemical additives and contaminants.

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Mental Health

America’s kids are struggling — and mothers carry the load without support.

53% of U.S. mothers are very concerned about their child's mental health

51% are not able to care for their own mental health

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Industry Safety

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Health & Safety Impacts

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Across our 2024 and 2025 nationally representative research, four structural domains consistently emerge — forming the foundation of ongoing national tracking into family pressure, institutional trust, and shared priorities among U.S. mothers.

Children’s Health, Safety, and Youth-Facing Environments

Nationally representative data show growing maternal concern about how youth-facing environments — including schools, digital platforms, and consumer products — are designed, governed, and regulated. Across these domains, concerns center on safety, accountability, and alignment with children’s developmental needs. Taken together, responses indicate declining confidence in whether current systems consistently prioritize child well-being. Tracking these signals over time provides early visibility into shifts in institutional trust, perceived safety standards, and expectations for governance — critical context as youth-facing systems evolve and oversight frameworks develop.

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AI & Child Safety: Mothers' Views on a Rising Influence in Kids' Lives
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Mothers’ Views on the Kids Online Safety Act (KOSA) and the Kids Off Social Media Act (KOSMA)
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The PROTECT Act and Recommendations from the Youth Vaping Epidemic Report
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Mothers' Views on Big Business and Trust
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The U.S. Education Climate
See Data Behind This Theme →

Child and Family Mental Health Access and Support

Nationally representative data show sustained concern among mothers about children’s emotional well-being, alongside elevated household stress. Across demographic groups, stress remains the most frequently cited obstacle to raising thriving families, and concern about youth substance use is consistently high. Many families report difficulty accessing timely and affordable mental health care. When systems are fragmented or financially out of reach, responsibility shifts back to households. Ongoing measurement in this domain provides early visibility into maternal stress trends, access barriers, institutional trust, and emerging risk signals — critical intelligence for health systems, insurers, educators, and philanthropic leaders designing responsive support structures.

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Pulse Check 2025: Mothers on Child Mental Health Impacts, Care, and Support
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Issues that Matter Most to Mothers
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The U.S. Education Climate
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The Real Cost of Health Insurance: Exploring Critical Challenges for U.S. Families
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Mothers’ Views on the Kids Online Safety Act (KOSA) and the Kids Off Social Media Act (KOSMA)
See Data Behind This Theme →

Family Economic Security and Cost Pressures

Across healthcare, childcare, housing, food, and essential services, families report sustained financial strain as costs outpace income growth. In nationally representative Count on Mothers research, a majority identify stress and financial insecurity as primary barriers to raising thriving families. Beyond affordability alone, mothers report increasing administrative complexity across childcare, insurance, and basic services — raising the time and cognitive effort required to meet daily needs. Ongoing measurement in this domain provides early visibility into economic stress trends, trade-off behavior, institutional trust, and system-level friction — signals that influence healthcare utilization, education engagement, workforce participation, and long-term family stability.

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The Real Cost of Health Insurance: Exploring Critical Challenges for U.S. Families
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Issues that Matter Most to Mothers
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The Bipartisan Childcare Package
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New Bipartisan Paid Leave Bill Framework
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The Impact of Childcare Costs on Families' Financial Security
See Data Behind This Theme →

Shared Priorities and Cross-Partisan Alignment Among Mothers

Nationally representative data show that mothers demonstrate consistent alignment across political ideology, geography, age, and education levels on key issues affecting children and families. Agreement — often at supermajority levels — centers on affordability, safety, accountability, and long-term stability across healthcare, childcare, education, and youth-facing systems. In a polarized national environment, this degree of alignment represents a significant and measurable area of stability. Tracking cross-partisan consensus over time provides early insight into emerging pressure points, durable priorities, and opportunities for institutional action that resonate across demographic and political divides.

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AI & Child Safety: Mothers' Views on a Rising Influence in Kids' Lives
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Mothers’ Views on the Kids Online Safety Act (KOSA) and the Kids Off Social Media Act (KOSMA)
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Mothers' Views on Big Business and Trust
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Pulse Check 2025: Mothers on Child Mental Health Impacts, Care, and Support
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The Impact of Childcare Costs on Families' Financial Security
See Data Behind This Theme →
Our approach

Rapid Polls for Timeliness,
Studies for Depth

Our research combines rapid-response polling with in-depth, nationally representative studies, allowing us to capture mothers’ perspectives as issues emerge and to identify recurring patterns across topics and research cycles.

Rapid-Response Polls

Short, focused polls designed to provide quick, actionable data on emerging issues affecting families.

In-Depth Studies

Full-scale studies with larger samples, demographic breakouts, and qualitative insights woven into analysis.

Research Library

Explore Count on Mothers reports — rapid polls and in-depth national studies.
To learn more about partnerships, visit Partner With Us

Methodology
Count on Mothers conducts nationwide surveys and qualitative research with U.S. mothers. Findings are analyzed and reported in aggregate to inform research publications and decision-making related to families.
In-depth

New Bipartisan Paid Leave Bill Framework

In February 2024, Count on Mothers surveyed 722 Mothers from 48 states across the political spectrum on their views of the House Bipartisan Paid Leave Working Group Legislative Framework. Mothers contributed perspectives grounded in firsthand experience with unpaid and limited paid leave. Findings were shared with the House Bipartisan Working Group, policymakers, and the public to inform paid leave policy deliberations. Across the political spectrum, Mothers viewed the framework favorably and expressed broad support for establishing a national paid leave program.
February 29, 2024
View Report →
Rapid

Secure the Border Act (S.2824)

In January 2024, Count on Mothers surveyed 785 mothers across 47 states and a broad range of political ideologies to understand their views on the Secure the Border Act. Mothers shared perspectives based on their lived experiences and concerns related to family safety and well-being. Aggregated findings were shared with Congressional legislators to inform deliberations on the bill and its underlying policy issues. Overall, mothers expressed mixed views on the legislation, with majority support for several individual components and notable variation by political ideology.
January 31, 2024
View Report →
Rapid

GOSAFE Act (S.3369)

Count on Mothers research examined mothers’ views on the GOSAFE Act and its potential impact on children and families. Survey results show strong overall support for the bill, particularly among moderate and liberal mothers, alongside more mixed views among conservative mothers. Interviews highlight shared concern about gun violence affecting children and communities, with differences emerging around how best to address the problem.
December 31, 2023
View Report →
Rapid

Mothers’ Views on the Kids Online Safety Act (KOSA) and the Kids Off Social Media Act (KOSMA)

In June 2023, 318 Mothers from 44 states — representing a cross-section of political ideologies — completed an anonymous survey sharing their views on the components of the bill then introduced as the "Protecting Kids on Social Media Act," now called the "Kids Off Social Media Act" (KOSMA). From October through November 2023, 263 Mothers from 43 states completed a separate survey sharing their views on the Senate bill, the "Kids Online Safety Act" (KOSA). In November 2023, 7 Mothers from conservative, moderate, and liberal backgrounds participated in a one-hour web-based focus group to discuss their firsthand experiences related to children, families, and social media — including their perspectives on both KOSMA and KOSA.
December 15, 2023
View Report →
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