Decision-Grade Insights from U.S. Mothers

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Ways to Partner with Count on Mothers

Commission Research

Co‑create a survey with Count on Mothers to uncover what moms truly need, then translate those insights into clear guidance for policies, products, or programs that put family health, safety, and well‑being first.

Sponsor the Roundtable Series

Support real mothers sharing real stories—on mental health, tech, education, and more. Your sponsorship helps elevate their voices and ensures their insights reach the people shaping policy, media, and products.

Join the Brands Moms Love Roster

If your product or company prioritizes health, safety, and the well-being of kids and families—and you want to offer exclusive perks to moms in our network—we want to hear from you.
✔️ Giveaways ✔️ Promo codes
✔️ Mom-tested alignment

Count on Mothers produces independent research and works on behalf of mothers.
What makes a partnership work? If you're willing to let mothers' insights shape your products, services, or strategy—we're already aligned.

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Current & upcoming research

Join the momentum

Mental Health Walk

October 2025 Maternal Mental Health Walk is inspired by Pulse Check 2025: Mothers on Child Mental Health Impacts, Care, and Support a Count on Mothers national study sponsored by Inseparable. Insight becomes action through the nationwide walk co‑hosted with advocacy group, Chamber of Mothers. Local groups of moms will walk neighborhood loops across all U.S. regions, putting connection, community, and wellness visibly on the agenda for policymakers and journalists. An opportunity to pair credible data with a grassroots movement for both maternal and children’s mental health. Sponsorship packages include brand visibility on walk materials, co‑branded social toolkits, and user-generated content.

Pulse Check 2025 surveys more than 2,500 mothers, we examine mothers' views on which day‑to‑day factors most affect their children’s mental health, where families encounter the largest gaps in care and coverage, maternal mental health linkages, and what solutions mothers believe would make the greatest difference. Findings will be released in September 2025 with a public report; a roundtable conversation with Count on Mothers' Anchor Moms will follow to discuss the findings for podcasts and news coverage.

Upcoming Research

Children & the Rise of AI
This study will survey 2,000 mothers to understand how AI chatbots, tutors, smart toys, and algorithm‑curated media already play a role in and shape children’s learning and emotional well‑being. We will map perceived risks, opportunities, safety concerns, and the design features parents say would make AI tools genuinely helpful rather than harmful. Dr. Dana Suskind will collaborate on the survey, and findings will culminate in an actionable insight deck, policymaker briefing, and press toolkit.

Food, Stress & Mood
Set for Q2 2026 fieldwork, this mixed‑methods project examines the links mothers see between food quality and family mental health. A nationally representative survey (n≈4,000) will quantify how convenience foods, ultra‑processed snacks, and rising grocery costs correlate with maternal stress and children’s mood. Follow‑up diary interviews will capture day‑to‑day eating realities. Results will inform product developers and public‑health campaigns aiming to make nutritious eating easier—and emotionally calmer—for U.S. families.

Our Brands Moms Love Partners

Lalo

Lalo not only creates safe, beautiful, and built to last mealtime, playtime, and bathtime essentials for babies and toddlers, they participate in campaigns to amplify the needs of moms for paid family leave.

My Serenity Kids

Serenity Kids only uses ingredients without any antibiotics, added hormones, pesticides, fillers, GMOs, or major allergens... And they are advocates of paid family leave.

Once Upon A Farm

Once Upon A Farm provides organic snacks and meals for children of all ages.  All of their products are organic, non-GMO project verified, contain no added sugar, and are free from artificial flavors, colors, and preservatives.

Tiny Organics

Tiny Organics are created by a team of neonatal nutritionists. They are committed to sustainable practices and solving new mothers' top concerns about food.

Bobbie

Bobbie is a baby formula company dedicated to prioritizing the health of kids and the mental health of mothers. They have been active in efforts to amplify childcare and paid family leave needs for families.






The Cat's Pajamas

We love The Cat’s Pajamas because they’re owned by a husband and wife team who are deeply committed to reducing the company’s carbon footprint. Not to mention, they are the best-feeling sleepwear and exceptionally well-made.

brands we love // raffle prizes

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Brands Moms Love

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